Mail
for inquiries
LinkedIn
for that connect
Curriculum Vitae
if you’re into PDFs
Eurico Sá Fernandes
did the code
Changing COVID-19 policies takes you places.
RUFF is a delivery only vegan burger bar. As this is new to Utrecht, Gijs Werschkull and his crew were looking for an easy going identity that stands out. A punch in the face, but in a friendly way.
Together with graphic designer Jimme Bakker I created a digital presence backed up with colours that pop and letters that say, "Hey, you!". After coming up with a simple site, developer Rik Frieling made buttons and links do things. Like order burgers that arrive at your doorstep and stuff like that.
Special shout out to illustrator Philip Lindeman who created a happy, friendly family of burgers eating burgers.
I didn't know it either, but sites can actually be jummy.
If you're a burger bar without an actual store front, where does the roller shutter go? On your website of course.
So clickable. 🤤
Jimme Bakker and I asked illustrator Philip Lindeman to create a character for the identity. So naturally, he created 28 instead of just one. The guy can't help himself. ¯\_(ツ)_/¯
Gijs Werschkull
Rik Frieling
Prototyping
Iconography
Visual design
Interaction design
Identity with Jimme Bakker
Copywriting
Social media assets with Jimme Bakker
UX strategy
Content strategy
Project management
Digital strategy consultation
2020 - ongoing — We make better decisions together.
2021 — A serious game about conspiracy thinking and online misinformation.
2021 — A provider of industry-leading digital infrastructure since 2000.
2021 — Vegan Burger Fun, delivered.
2019 — Take a chill pill. Or follow proper yoga classes. I’d go for the second option.
2017 — Finding structure in a festival line-up comprised of 264 films.
2015 — Food that tastes good and does good.
I'm Martijn (NL) (he/him), a digital designer from Utrecht with around ⑦ years of professional experience, focused on visual and interaction design.
Designer at Parta – an app for decision-making processes
Lecturer at Utrecht University of Applied Sciences
Freelance designer – helping out friends and organisations
Digital designer at iO
Digital product designer at Hike One
Digital product designer through secondment at SchaalX
Junior interaction designer at Studio AIRPORT
While I focus on nitpicking interfaces and UX processes, I’ve worked with video, photography and print on a whole bunch of projects.
Collaboration is essential to creating relevant work. In my freelance practice, I experiment with different approaches of collaboration, be it with clients or specialists in related fields.
I’ve developed a strong interest in socially driven projects by being involved in things such as Syr – a restaurant where people with a refugee background and their Dutch colleagues meet, work and learn from each other, and Parta – an app that drives democratic decision making. It's also why I started lecturing at Communication & Multimedia Design in Utrecht. Are you working on a socially driven project? I’m always open to learn more. ☻
Into the Great Wide Open
Amsterdam Art Council
Ministry of Education
Emergence Magazine
Greenpeace
Eurofiber
Kapitaal
Eneco
Pfizer
Parta
eBay
HKU
Interaction design
Visual design
Prototyping
Concept development
Usability testing
Design systems
User research
Iconography
Branding
Kanban
Scrum
GTD
Final Cut Pro X
Affinity’s suite
Adobe’s suite
Keynote
Sketch
Things
Notion
Figma
Miro
Jira (with a face like this: 😤)
GT Zirkon by Grilli Type